This class introduces a behavioral design approach that considers the mutual influences between design and human behavior.
This class introduces concepts and methods useful to people-environment relationships' study and an informed and empathetic design practice. It focuses on understanding the fundamentals of human behavior and an overview of approaches and tools for planning the impacts of design on people: their perceptions, feelings, states of mind, and behaviors.
Online training on the Zoom platform. Continuing education activity. A certificate of participation will be given after the training. Eligible for OAQ continuing education.
- To become familiar with an innovative approach to human-centered design and experience.
- Become familiar with the impacts of person-built environment interaction and the dynamic links between the human brain and design.
- Become aware of how to observe and question the built environment as a place of experience, a framework for behavior, and a place of expression for individuals, groups, and societies.
- To become aware of the mechanisms of production of the built environment and the roles that the designer can play in it.
- Become aware of the scientific and research world in order to orient design decisions.
- Become familiar with design methods, such as Design Thinking, which allow for integrated, informed, empathetic, and validated design.
1 - Philosophical and scientific determinism: between biology and culture.
2 - Epistemology and design thinking: joining science and design.
3 - The architecture of change: the impact of design on feelings and behaviors.
4 - The tree of human behaviors: designing according to the universal and the specific.
5 - The body as a universal denominator: actions sculpt perceptions and vice versa.
6 - From neuron to masterpiece: understanding subjectivity.
7 - Design and human behaviors: state of the art and precedent